I know a lot of folks hate Texas for a variety of reasons but they just announced the first step in a massive NIL program that will be a game changer. This is the first of 3 massive programs apparently.
A quote from one of the people in the know.
"The plan is ultimately to endow every position at Texas for every athletic program, following logic and a model similar to the Longhorn Foundation, which is the collegiate gold standard and rivaled by damned near none.
Few schools have all of the advantages Texas has, including powerful, interested, and ridiculously wealthy boosters in spades (not just one or two), as well as large, affluent and interested middle and lower layers of an alumni and fanbase too. This is weaponizing things through competitive advantages in spite of the AD, which should have been helping with this years ago, and has instead done nothing but whine.
This will wind up being a $300million endowment down the line if some of this stuff comes together and the initial target is half of that. Football players will eventually be making legitimate money at Texas even as 3rd stringers."
A quote from one of the people in the know.
"The plan is ultimately to endow every position at Texas for every athletic program, following logic and a model similar to the Longhorn Foundation, which is the collegiate gold standard and rivaled by damned near none.
Few schools have all of the advantages Texas has, including powerful, interested, and ridiculously wealthy boosters in spades (not just one or two), as well as large, affluent and interested middle and lower layers of an alumni and fanbase too. This is weaponizing things through competitive advantages in spite of the AD, which should have been helping with this years ago, and has instead done nothing but whine.
This will wind up being a $300million endowment down the line if some of this stuff comes together and the initial target is half of that. Football players will eventually be making legitimate money at Texas even as 3rd stringers."